Guozhong Zhu

Associate Professor, Alberta School of Business - Marketing, Business Economics and Law


Associate Professor, Alberta School of Business - Marketing, Business Economics and Law
(780) 492-2426
3-21D Business Building
11203 Saskatchewan Drive NW
Edmonton AB
T6G 2R6



I am working on a project regarding how household financial planning can be improved using modern economics theory and computing capacity. I am also working on projects on how the movements of urban land price depend on city characteristics, and how the pandemic might change urban land prices.

I graduated from the University of Texas at Austin in 2009 with a Ph.D. in economics. I earned my bachelor's degree in Economics from Fudan University. Before joining University of Alberta, I was an assistant professor in Guanghua School of Management of Peking University.


My research focuses on household finance and real estate. I have also carried out some studies on human capital accumulation, labor supply and home production. The main approach is quantitative macro, emphasizing that a dynamic macro model should be able to deliver key statistics found in the data, especially in micro data from sources such as PSID, SCF and CEX.


BUEC 311 - Business Economics, Organizations and Management

Business organizations as systems of mutually reinforcing functional areas where decision making is driven by underlying economic forces. Application of economic theory to facilitate complex decision making within organizations: economic models of decision making are linked directly to functional areas of management. Topics include the organization of firms and industries; meeting customer needs; and decision making involving production, resource use, dealing with risk and uncertainty, scale and scope of operations, competitive advantage, and product pricing. Prerequisite: ECON 101, ECON 102, and MATH 114 or equivalent. Not open to students with previous credit in ECON 281.

Winter Term 2021
BUEC 442 - The Global Business Environment

Examines the changing global business environment and how it impacts international business decision-making. Topics covered could include Trends in Globalization, International Business in Canada, Managing Multinational Corporations, Importing and Exporting, International Labor Markets and the Market for Skills, International Financial Markets, Financial Crises, and Corporate Governance in Different Countries. Prerequisite: BUEC 342 or consent of Instructor. Students may receive credit for only one of BUEC 442, 445 or ADMI 445.

Winter Term 2021
BUEC 800 - Business Economics

Outlining the main schools of economic theory, macroeconomic tools and the effects of macroeconomic policy on business performance; reviewing decision-making processes of individual firms, as well as consumer behavior, price theory, marginal analysis, and forms of competition. Restricted to students registered in the MBA China Program.

Spring Term 2021

Browse more courses taught by Guozhong Zhu


Consumption Smoothing and Portfolio Rebalancing: The effects of adjustment costs
Author(s): Russell Cooper, Yosef Bonaparte, Guozhong Zhu
Publication: Journal of Monetary Economics
Volume: 59
Issue: 8
Page Numbers: 751–768
External Link:
Inter-generational effect of parental time and its policy implications
Author(s): Guozhong Zhu, GulferVural
Publication: Journal of Economic Dynamics and Control
Volume: 37
Issue: 9
Page Numbers: 1833-1851
External Link:
How Uncertain Is Household Income in China
Author(s): Jihai Yu, Guozhong Zhu
Publication: Economics Letters
Volume: 120
Issue: 1
Page Numbers: 74-78
External Link:
Patterns of Growth in Chinese Cities: Implications of the Land Lease
Author(s): Paul M. Anglin, David Dale-Johnson, Yanmin Gao, Guozhong Zhu
Publication: Journal of Urban Economics
Volume: 83
Page Numbers: 87-107
External Link: