Anna Dechamplain

Contact

Faculty of Extension - Management & Leadership
Email
karpa@ualberta.ca

Courses

EXSCMA 5698 - SMT Business Planning

Every department has a critical role to play in delivering an organization's strategy. This seminar provides an overview of strategic planning in an organization and the basic elements of a strategic analysis (SWOT). The Porter 5-forces model for analyzing the competitive environment will be introduced. Topics covered include critical success factors, strategic maps and company positioning, and strategic models (low-cost, differentiation, niche). Discuss how to develop a strategic plan in a supply management role and the linkages between the strategic plan and a budget.

Continuing Ed Spring 2020