Haidee Kongpreecha
Contact
University of Alberta
- kongpree@ualberta.ca
Courses
EXSM 3918 - Digital Marketing Capstone Project
Integrate the theory, methods, concepts, and tools you have learned from the previous core courses as you apply them to a real-world digital marketing project. Research, plan, execute, present, and review a digital marketing plan that will confront a business problem and outline a digital solution for it. Mirroring industry practice, you will work as part of a team and operate within an agile project management framework. Prerequisite EXSM 3915, 3916, 3917 and 5512