Jessica Laccetti

Contact

Faculty of Extension - Extension Academics
Email
laccetti@ualberta.ca

Courses

EXSM 3995 - Intellectual Property and Copyright

Explore the etiquette, ethics, and various legal and policy issues that affect how we sue social media. Discuss topics like copyright, privacy, intellectual property, fair dealing, creative commons, and the public domain. Learn how these issues play out differently nationally and internationally, as well as the implications of those differences for social media use.

Continuing Ed Fall 2020
EXSM 5512 - Analytics and Reporting for Social Media

Learn how to measure where your web traffic is coming from, how much web traffic you are receiving, which messages are most effective at driving users to your desired destination, and how to report on these measures. Explore various approaches to use analytics in social media, including web search optimization and ROI analysis.

Continuing Ed Fall 2020 Continuing Ed Winter 2021

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