Jennifer Argo
Professor, Alberta School of Business - Marketing, Business Economics and Law
Contact
Professor, Alberta School of Business - Marketing, Business Economics and Law
- jargo@ualberta.ca
- Phone
- (780) 492-3900
- Address
-
3-20H Business Building
11203 Saskatchewan Drive NWEdmonton ABT6G 2R6
Overview
Research
Research Interests
- Social Influences
- Social Marketing
Teaching
Teaching Interests
- Consumer Behaviour
- Strategic Marketing
- Integrated Marketing Communications
Courses
MARK 799 - Individual Research
Special studies for advanced students. Prerequisites: Registration in the Business PhD Program or permission of instructor. Approval of the Business PhD Program Director is also required for non-PhD students.