Farshid Mirzaalian
Contact
- mirzaali@ualberta.ca
Courses
RLS 232 - Marketing for Recreation, Sport and Tourism
Marketing is examined from the unique perspectives of recreation, sport and tourism. Emphasis is placed on marketing in the not-for-profit sector although commercial perspectives are also considered. Major topics include market positioning, research, segmentation, product, price, distribution, and promotion. This course will normally include a field experience component. Prerequisite: KRLS 105.
RLS 335 - Human Resources Management in Recreation, Sport and Tourism
An examination of the role played by human resource management in the facilitation and delivery of recreation, sport and tourism programs. Note: Credit will be granted for only one of RLS 335 or KRLS 335. Prerequisites KRLS 105, RLS 122 recommended.