There are currently no scheduled offerings of this course. For more information on when this course may be offered in the future please contact the Registrar's Office.
KSR 523 - Marketing and Sponsorship in Sport and Recreation
A study of basic marketing concepts with applications to sport and recreation organizations. Topics may include promotions and public relations, consumer behavior, marketing communications, and branding. Credit will be granted for only one of KSR 523 or KSR 714.