Understanding the role of marketing in determining the direction of an organization; the customer-focused organization; opportunity identification; forecasting demand; marketing segmentation; market planning, and implementation. Restricted to executive MBA students only.
Section | Capacity | Class times | Login to view Instructor(s) and Location |
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LECTURE B01
(79169) |
40 |
2025-01-10
09:00 - 16:50
2025-02-09
09:00 - 16:50
2025-03-08
09:00 - 16:50
2025-04-03
09:00 - 16:50
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