Overview of evidence used by industry, communities, governments, health systems, and academics to inform population health related actions. Covers social science methods (surveys, analysis of qualitative evidence), sampling approaches, quality appraisal and synthesis of pre-existing evidence, and quantitative methods for identifying risk factors. Fundamental concepts used in program planning & evaluation, evidence transferability and scalability, and costs analysis are introduced. Prerequisites: SPH 535 and SPH 562 or consent of instructor.