EXSM 3998 - Risk Management and Crisis Response

21 units

Learn how to identify, prepare for, and manage the risks inherent to a professional presence on social media, as well as to recognize the impacts of emerging problems elsewhere online. Explore best practices for policy, procedures, and guidelines for social media within an organization. Draw on learnings from traditional media and public relations concepts to prepare for and respond to emerging issues. Aimed at those working in small to medium enterprises, the not-for-profit sector, and/or board-run organizations, this course will also be of benefit to large enterprise and government sector.