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MARK 312 - Marketing Research

★ 3 (fi 6)(EITHER, 3-0-0)

Faculty of Business

Nature and significance of marketing research. Marketing research methods, investigation and analysis of specific research problems. Prerequisite: MARK 301. Not open to students with credit in MARK 412.

Previous Term
Historical Syllabi
No Future Terms
Spring Term 2021 Fall Term 2021 Winter Term 2022

Spring Term 2021

Lectures

LECTURE A1 (22160) REMOTE
Capacity: 40
2021-05-03 - 2021-06-16
MW 13:00 - 16:10 (TBD)
Primary Instructor: Jim Swaffield

Fall Term 2021

Lectures

LECTURE A1 (40908)
Capacity: 40
2021-09-01 - 2021-12-07
MWF 10:00 - 10:50 (TBD)
Primary Instructor: Kangkang Wang
LECTURE A2 (41058)
Capacity: 40
2021-09-01 - 2021-12-07
MWF 13:00 - 13:50 (TBD)
Primary Instructor: Kangkang Wang

Winter Term 2022

Lectures

LECTURE B1 (67470)
Capacity: 40
2022-01-05 - 2022-04-08
MWF 10:00 - 10:50 (TBD)
Primary Instructor: Jim Swaffield