MARK 472 - Product Management and Pricing

★ 3 (fi 6)(EITHER, 3-0-0)

Faculty of Business

Development, management and pricing of interrelated goods and services. New product development, managing a product portfolio, bundling of goods and services, and tailoring price and product to different segments. Prerequisites: MARK 301 and BUEC 311.

Winter Term 2021

Lectures

LECTURE B1 (42262) REMOTE
Capacity: 40
2021-01-11 - 2021-04-16
MWF 12:00 - 12:50 (TBD)

Primary Instructor: Webb Dussome

Fall Term 2021

Lectures

LECTURE A1 (40854)
Capacity: 41
2021-09-01 - 2021-12-07
MWF 11:00 - 11:50 (TBD)

Primary Instructor: Webb Dussome

Winter Term 2022

Lectures

LECTURE B1 (60488)
Capacity: 40
2022-01-05 - 2022-04-08
MWF 12:00 - 12:50 (TBD)

Primary Instructor: Webb Dussome