MARK 488 - Selected Topics in Marketing

3 units (fi 6)(EITHER, 3-0-0)

Normally restricted to third- and fourth- year Business students. Prerequisites: MARK 301 or consent of Department. Additional prerequisites may be required.

MMA 608 - Business Applications of Artificial Intelligence

3 units (fi 6)(SECOND, 3-0-0)

This comprehensive course, co-taught by a panel of expert instructors, aims to provide students with an in-depth understanding of how artificial intelligence (AI) technologies are applied in real-world business settings. It introduces students to a range of AI applications across different industries and functional areas, highlighting the transformative potential of AI in driving innovation, improving operational efficiency, and creating competitive advantages. Restricted to students registered in the MMA Program. Non-MMA students require consent of home dept and the Masters Programs Office.